Got 2020 Vision?

 External Article | Accountability Insights

by | Mar 27, 2015

Does your company have a 2020 goal, a clear vision for what you’d like to achieve over the next five years? If so, is it just an idea or do people feel accountable for making it happen?

This article was originally published by Training Magazine. See link below for full article. 

Recently, we surveyed a group of more than 1,000 companies and found that just over half have a stated 2020 objective: to be $100 million, $1 billion, or No. 1 by 2020. We think they will be joined by the other half within the next 12 months. There’s something about the year 2020 that presents a rallying point for organizational aspirations. In a recent lunch discussion with one senior leader, we asked about his 2020 vision. He responded enthusiastically with a number that was cleverly designed to fit with the 2020 theme. We then asked him, “Is that just an idea or do people feel accountable for achieving that?” He paused for a moment and said, “It’s probably seen as an idea, but I need people to feel accountable for achieving it—we need to hit this number!”

Does your company have a 2020 goal, a clear vision for what you’d like to achieve over the next five years? If so, is it just an idea or do people feel accountable for making it happen? Our survey group was equally divided as to how confident they were in achieving their 2020 goals, with half saying that it was more of an aspirational vision. Here’s how they felt about their 2020 objective:

Read full article at Training Magazine  – “Got 2020 Vision?”